In 2020, we announced our Sustainability Strategy which sets out the four key pillars we need to focus on to achieve our ambitious targets. One of these pillars is Packaging and Waste. We’ve been thinking about the best way to deliver beautiful, recyclable bottles of The Botanist to your door; Flexi-Hex® have the answer.
Carbon-positive Flexi-Hex design plastic-free packaging solutions from their base in Cornwall. Their founders, brothers Sam and Will are surfers; their company goal resonates with us islanders: “to remove plastic from the packaging industry and raise awareness of the threats currently facing the world’s ocean.” With that in mind, they have come up with a clever expanding cardboard sleeve that uses a cellular structure based on hexagons (as seen so often in nature!). This cushions the contents, in this case our bottle, which then sits inside a custom cardboard posting envelope.
The cardboard used in Flexi-Hex is made from 85% recycled content. It can be reused for the same purpose up to 5 times, or recycled again. The sleeve can also be home composted; it biodegrades fully within 6 weeks.